Is GEO & SEO same ?
Main Differences & Similarities in Generative Engine Optimization and Search Engine Optimization:
Generative Engine Optimization (GEO): Optimizes content for AI-driven engines like ChatGPT or Bard.
Search Engine Optimization (SEO): Optimizes for traditional search engines like Google or Bing.
GEO: Focuses on structured prompts and data training.
SEO: Focuses on keywords, backlinks, and metadata.
Similarities:
Both aim to improve visibility and discoverability.
Both involve content creation and optimization.
Both require understanding of algorithms and user behavior.